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CEO & Owner

Susan Ramroop, a visionary marketing strategist with an MBA in Marketing, boasts a rich background in the high-tech industry. Her passion lies in empowering brands to unveil their competitive edge through innovative event strategies. Throughout her career, Susan’s exceptional creativity and communication prowess have consistently elevated companies’ return on investment (ROI) and transformed customer relationship life cycles.

In her latest role as the Head of Global Event Strategy at SAP, Susan leads the charge in redefining the landscape of global event planning. Her strategic acumen and deep insights into market dynamics have made her a driving force behind SAP’s successful events. Susan is committed to creating transformative experiences that resonate with audiences worldwide, contributing significantly to SAP’s growth and global recognition.

Susan’s expertise extends beyond her role at SAP. She has channeled her passion for events into various ventures. As the owner and founder of Beyoutiful Beginnings, a Wedding & Event Planning company, the Event Planner for SAPNA Toronto, and one of the Managing Partners at Must Be Kismet, she has curated remarkable experiences, and has played a pivotal role in shaping the event landscape.

With her diverse skill set and unwavering commitment to excellence, Susan Ramroop continues to revolutionize the events industry, leaving an indelible mark on every project she undertakes.

Behind the Scenes with Susan: Life on #TeamBB

Susan’s fav part about being on #TeamBB is that there is never a dull moment! We are so truly blessed to be able to work with strong, independent women, who all come from different backgrounds, but somehow we all just clicked. Each girl brings a special characteristic to the team that just makes every event that much more interesting. When you put all of us together in one room, we definitely create a powerful storm that leaves a positive impact! And most importantly, we’ve become our own mini family to rely on, whether it’s involving business or our personal lives. Look out for our reality show – Being Beyoutiful 😛

Susan is a sucker for a good Bollywood romance flick paired with food that she can whip up with whatever is in the fridge! She knows the word to every 90s Bollywood song, and when she’s not working a wedding you’ll likely find her dancing in circles with her friends and family in to the morning!

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Susan Ramroop
Beyoutiful Beginnings —
Toronto, Canada

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